Brightest Rookie Debut
Recalling the global development process, solar energy crisis in 1973, after the trial on land power.
The initial stage, the first independent power re-type applications in remote areas until after 2000, Germany and Japan, offers a fixed purchase price, and time-limited to users through the provision of equipment subsidies and cheap loans, etc., market demand prompted a sharp rise. By 2004, global solar PV market size of more to 5.14%, significant growth to 955MW, research institutions, the International Energy Agency (International Energy Agency, International Energy Agency) is more expected in 2010, the future was bright for the global market for photovoltaic applications (in unit volume) of more than 1500MW.
Other hand, industrial development, at this stage (2004), the global solar cell / module structure, the overall trend showed moderate competition, the top ten vendors, nearly Bacheng market influence, and more Taiwan companies with a market share of 2.93% into the production of the world's top ten list, showing the PV in the global development potential. However, as shown in Figure 2, is expected to increase production in 2005 the proportion of major manufacturers, in consideration of raw materials and expand the plant to acquire resources, Taiwan's manufacturers increasing production rate of only 1.9%, with the global leader and the Chinese manufacturers compared, are more gentle .
From the main countries (such as Germany and Japan) the development of strategic point of view, roughly speaking, more use of equipment subsidies, tax concessions and preferential acquisition of means of expanding domestic demand for electricity and indirectly improve industrial energy, Figure III renewable energy as the main countries policy instruments and opening process.
Analysis of major leader in the development of strategies, the Japanese sand RP (Sharp) from raw materials, installation to after-sales service up can be completed within the enterprise and mass production, better distribution of its production and sales bases in Asia, Oceania, Europe and America. The Kyocer 1 (Kyocera) also with a light, a joint venture in Tianjin, China, mainland China for production and sales distribution, and Shell (Shell) is acquired Siemens Solar (Siemens Solar), increase in production capacity, improve market share .
In addition, Kyocera of Japan and the United States also has set up five R & D center. In view of the prospects for the future of solar, all the plants have in production capacity, strengthening of the effective impact of their own in the global market and competitiveness. Other hand, Taiwan's industrial development process, the semiconductor industry's success lies in the downstream solid foundation, and government to actively huge industrial development, such as personnel, finance, regulations and incentives, and other basic environment and set the science park, providing manufacturers a sound basis for clustering, The company combines the energy of existing resources, and international companies in the professional division of labor flexibility in the use of strategic alliances, training of the unique competitive. In short, Taiwan's industry, business model, in the past mostly specialized production, combined with the strategic alliance cluster effect, it means the development of photovoltaic industry in Taiwan, under the unique niche, as distinguished from the current PV international companies, competition in the global market.
Looking solar future, in view of the future of Germany and other developed countries will continue to demand 25% of rapid growth, expected short-term (2005 ~ 2006), Germany and the United States needs to remain the world's largest, long-terms (2007 ~ 2010 every year), Spain, South Korea, Taiwan, and mainland China will emerge the secondary market. Face bright future of the global solar PV market, the competitive advantage of Taiwan to integrate existing and adjust development strategies, the establishment of Taiwan under the global PV unique role and position, this will be the high value of the Taiwan industry turning point.
